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Look at the shifting language of game genres and the production choices behind different experiences.

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A PRACTICAL STARTING POINT

Turn a game category into a production brief

A genre label helps players find a game, but it rarely describes everything a production team needs to build. A role-playing game might also include survival, strategy or simulation systems. Use this guide to move from a broad category to a clear description of the player experience, then read the article below for a wider discussion of game classification.

Describe what the player actually does

Write down the actions a player repeats: exploring, talking, fighting, building or solving a puzzle. Identify what changes after each action and how progress is communicated. This is more useful for an asset brief than listing several genres without explaining their relationship. A dialogue-led adventure and an action RPG may both need characters, but their performance and animation requirements can be very different.

Connect the experience to the camera

Specify whether characters are seen in close-up, from above or through a first-person camera. Note where facial acting, silhouettes, hand movement and environmental detail matter most. These decisions help artists understand which details carry the experience and where effort should be concentrated. Include reference images with an explanation of what each reference demonstrates.

Choose a representative playable moment

Select one encounter that combines the main mechanics, visual style and intended mood. Define the characters, props, environment and animations needed for that moment. Review it as a connected experience before expanding the asset list. For a hybrid game, check how the player moves between its different activities and whether the visual language remains consistent.

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